Visit Florida’s Future Is Up in the Air (Again)

Skift - Apr 08, 06:30 GMT

Destination marketing money is again a political football in Florida, a state that 126 million people visited last year

Visit Florida

An ad promoting destinations in Florida is shown in Toronto's St. Andrew's Station in January. Visit Florida



Skift Take: Destination marketing money is again a political football in Florida, a state that 126 million people visited last year. As governments around the country examine their stance on publicly funded self-promotion, will the Sunshine State stay the course?

— Hannah Sampson

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