New Research Study: How Travel Brands Can Improve Customer Loyalty and Manage Fickle Behavior

Skift - Feb 20, 15:00 GMT

Improving customer loyalty in today’s hypercompetitive industry landscape requires travel brands to go beyond customer profiles



Skift Take: Improving customer loyalty in today’s hypercompetitive industry landscape requires travel brands to go beyond customer profiles. They must focus on patterns in behavioral data and provide true one-to-one personalization.

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